出版时间:2007-8 出版社:北京理工大学出版社 作者:郭莉 页数:132 字数:205000
内容概要
国际商务函电是高职高专院校国际贸易专业主干课程,也是一门重要的语言技能课。体现基础英语、专业英语和专业知识的三结合,使之成为一门系统性、指导性和可持续性较强的课程。本书内容涵盖了书信结构,建立业务关系,询盘、报盘和还盘,成交,支付方式,包装,装运,保险,索赔和理赔以及代理,投资,加工装配贸易和补偿贸易等其它贸易方式。 本书可作为经济贸易类学科的专业教材或辅助教材,也可作为其他层次、其他形式的外贸函电知识教育和培训的参考用书。
书籍目录
Chapter 1 I ntroduct i on 1.1 IIltroduction 1.2 Seven Principal Parts and Seven Optional Parts 1.3 Two Styles of Layout 1.4 EnvelopeChapter 2 EstabI i shment of Business Relations 2.1 Introduction 2.2 Teaching ContenmChapter 3 Cred i t Status 3.1 Introduction 3.2 Teaching ConmntsChapter 4 Enqu i r i es/0ffers/Counter—offer/Acceptance 4.1 Introduction 4.2 Enquiry Letters 4.3 0ffer Letters 4.4 Counter-offer and Acceptance LettersChapter 5 0rder 5.1 Introduction 5.2 AnOrder 5.3 Acknowledgement of an Initial Order 5.4 Rejecting Ordered Price 5.5 Placing a Duplicate Order 5.6 Declining an OrderChapter 6 Contract 6.1 Introduction 6.2 Confh'ming a Purchase 6.3 Confirming an Order 6.4 Conclusion of Business 6.5 Sending a Sales ContractChapter 7 Shipment 7.1 Introductlon 7.2 Packing Requirements 7.3 S1lipping Marks 7.4 TranssMpment and Partial Sllipmem 7.5 Urging Sllipmem 7.6 Requesting Postponement of Shipment 7.7 Stlipping Instruction 7.8 Sllipping Advice 7.9 Specimen’Letter for Optional studyChapter 8 Payment 8.1 Introduction 8.2 Asking for Payment by TIT 8.3 Accepting D/P PaymentChapter 9 I nsurance 9.1 Introduction 9.2 Asking for Excessive Insurance 9.3 0pen Policy 9.4 Informing the Customer of the Insurance Rate 9.5 Franchise 9.6 Sending Insurance Policy 9.7 Specimen Letter for Optional Study 9.8 Material for Optional StudyChapter 10 CompIaint and CIaim 10.1 Introduction 10.2 Claim LettersChapter 11 FIexibIe Trade 11.1 Introduction 11.1 Agency 11.3 Processing and Assembly Trade 11.4 Compensation Trade 11.5 Joint Venture 11.6 Techhology Transfer. 11.7 Invitation for Bid and Bid
图书封面
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