商务英语精读(第四册)

出版时间:2013-1  出版社:首都经济贸易大学出版社  作者:张中宁,陈静 主编  页数:245  字数:409000  

内容概要

张中宁编著的《商务英语精读(第4册高等院校商务英语专业核心课精品系列教材)》以外贸企业和跨国公司从事国际商务活动时所经历的各个环节为主线,以它们的经营活动所面临的内外环境、所涉及的因素为纲,以既阐述国际商务知识,又培养英语语言能力和跨文化商务交际能力为指导思想,真实地再现这类企业从事国际商务活动的自然流程。

书籍目录

Unit 1 Business Contract
Section One: Business Communications
Drafting Contract
Section Two : Text
Drafting a Contract
Section Three: Exercises
Section Four: Biz Fueling Station
Section Five: Business Reading
Purchase Contract
Unit 2 Function of Trade Terms
Section One: Business Communications
Specific Enquiry
Section Two: Text
Function of Trade Terms
Section Three: Exercises
Section Four: Biz Fueling Station
Section Five: Business Reading
Purpose and Scope of Incoterms
Unit 3 Commonly Used Trade Terms
Section One: Business Communications
Emergency Call: Dispute Settlement
Section Two: Text
Commonly Used Trade Terms
Section Three: Exercises
Section Four: Biz Fueling Station
Section Five: Business Reading
The Structure of Incoterms 2000 and Its D Terms
Unit 4 Terms and Instruments of Payment
Section One: Business Communications
Declining Payment by D/P
Section Two: Text
Terms of Payment
Section Three: Exercises
Section Four: Biz Fueling Station
Section Five: Business Reading
Instruments of Payment
Unit 5 Documentary Collection
Section One: Business Communications
Both Sides Make Some Concessions
Section Two: Text
Procedures of Documentary Collection
Section Three: Exercises
Section Four: Biz Fueling Station I01
Section Five: Business Reading
DP and DA
Unit 6 Letter of Credit
Section One: Business Communications
Accepting Payment by D/P
Section Two: Text
Documentary Credit
Section Three: Exercises
Section Four: Biz Fueling Station
Section l:ive: Business Reading
Procedures & Types of L/C
Unit 7 Modes of Transportation
Section One: Business Communications
Shipment
Section Two: Text
Modes of Transport
Section Three: Exercises
Section Four: Biz Fueling Station
Section Five: Business Reading
Clause of Shipment
Unit 8 Insurance and Its History
Section One: Business Communications
Insuring the Glassware
Section Two : Text
History of Marine Insurance
Section Three: Exercises
Section Four: Biz Fueling Station
Section Five: Business Reading
Characteristics of Insurable Risks
Unit 9 Cargo Insurance
Section One: Business Communications
Lodging a Claim
Section Two: Text
Risk Management and Cargo Insurance
Section Three: Exercises
Section Four: Biz Fueling Station
Section Five: Business Reading
Ocean Cargo Insurance Policy and Its Clauses
KEY TO EXERCISES
附录

图书封面

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