21世纪国际商务英语写作

出版时间：2004-2  出版社：华中理工大学出版社  作者：许小平  页数：317  

内容概要

　　《21世纪国际商务英语写作：理论与实践》分为理论篇与实践篇两部分，共16章。理论篇主要内容有：商务英语写作的基本原则、词的选择与句子修辞、段落与作文以及文章语气、风格等；实践篇主要内容有：商业书信的格式、简历与求职信、询盘与报盘、订货与付款、装运与保险、索赔与代理及合同文本的写作等。本书既可作为高等院校经贸类专业及MBA专业、BEC考试的培训教材，也可作为从事外经贸工作和涉外企业的人员的案头参考书。

书籍目录

PART ONE  A RHETORIC FOR BUSINESS WRITERSChapter 1  The Basic Principles of Good Business WritingChapter 2  Diction and Effective SentencesChapter 3  The Paragraph and the Whole CompositionChapter 4  Style and TonePART TWO  INTERNATIONAL BUSINESS WRITINGChapter 5  Memos and E-mail MessagesChapter 6  Format and Layout of Business LetteChapter 7  Resumes and Job Application LetteChapter 8  Enquiries and RepliesChapter 9  Quotatio, Sales Lette,Firm Offe and Counter OffeChapter 10  Orde and Order AcknowledgementsChapter 11  PaymentsChapter 12  Shipment and PackingChapter 13  IuranceChapter 14  Complaints and ClaimsChapter 15  AgenciesChapter 16  International Commercial Contracts（ I ）Chapter 17  International Commercial Contracts（ II ）Appendix A  Business Telex AbbreviatioAppendix B  Business AbbreviatioAppendix C  Keys to the ExercisesBibliography