出版时间:2011-6 出版社:中国电力出版社 作者:郭丙武 编 页数:188
内容概要
本书为高等职业教育经济管理类专业规划教材。
本书共分11章,主要内容包括建立贸易关系、代理、询盘与回复、报价与出价、还价与接受、订单与销售合同、信用证与其他支付、包装与发货、保险、申诉与索赔、传真与电子邮件。内容丰富,结构清晰,实用性强。
本书可作为高等职业院校国际贸易专业的教材,也可作为成人函授教育或市场营销、国际商务、国际金融、文秘等相关专业教材,还可供相关技术人员参考。本书由郭丙武主编,王辉、韦漫江副主编。
书籍目录
前言
Chapter 1 Establish Business Relationship
1.1 Introduction
1.2 Sample Letters
1.3 Extended Reading
1.4 Skills Training
1.5 Related Links
Chapter 2 Agency
2.1 Introduction
2.2 Sample Letters
2.3 Extended Reading
2.4 SkiUs Training
2.5 Related Links
Chapter 3 Enquiry and Reply
3.1 Introduction
3.2 Sample Letters
3.3 Extended Reading
3.4 Skills Training
3.5 Related Links
Chapter 4 Quotation and Offer
4.1 Introduction
4.2 Sample Letters
4.3 Extended Reading
4.4 Skills Training
4.5 Related Links
Chapter 5 Counter-offer and Acceptance
5.1 Introduction
5.2 Sample Letters
5.3 Extended Reading
5.4 Skills Training
5.5 Related Links
Chapter 6 Order and Sales Contract
6.1 Introduction
6.2 Sample Letters
6.3 Extended Reading
6.4 Skills Training
6.5 Related Links
Chapter 7 L/C and Other Terms of Payment
7.1 Introduction
7.2 Sample Letters
7.3 Extended Reading
7.4 Skills Training
7.5 Related Links
Chapter 8 Packing and Shipment
8.1 Introduction
8.2 SampleLetters
8.3 Extended Reading
8.4 Skills Training
8.5 Related Links
Chapter 9 Insurance
9.1 Introduction
9.2 Sample Letters
9.3 Extended Reading
9.4 Skills Training
9.5 Related Links
Chapter 10 Complaints and Claims
10.1 Introduction
10.2 Sample Letters
10.3 Extended Reading
10.4 Skills Training
10.5 Related Links
Chapter 11 Fax and E-mail
11.1 Introduction
11.2 Sample Letters
11.3 Extended Reading
11.4 Skills Training
11.5 Related Links
附录 A Key to Exercises
参考文献
图书封面
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