出版时间:2011-6 出版社:清华大学出版社 作者:贝可钧 编 页数:152
内容概要
贝可钧等的《商务英语会话教程》的总体编写思路为:打破以“背单词——记句型——读对话”为主要特征的英语口语课程的传统模式,转变为符合学生认知规律的以“问题导入(Warm-up)——示范性对话(Sample
Conversa-tions)——提炼语言(Functional:Patterns and
Expressions)——语言操练(Field Practice)——话题讨论(Discussion and
Comments)”为线索来组织教材内容,在章节的编排上体现涉外商务外贸工作的一般流程,帮助构建相关理论知识,发展职业能力。《商务英语会话教程》内容突出对学生职业能力的训练,理论知识的选取紧紧围绕工作任务完成和学生技能提升的需要来进行。
《商务英语会话教程》可作为高等院校及高职院校应用英语、国际商务、商务英语、外贸英语等专业的通用教材,也可供从事国际商务、对外贸易等工作人员进行参考。
书籍目录
Unit 1 Establishing Business Relationship
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 2 Commercial Exhibition
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 3 Introduction of Products and Company
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 4 Inquiry and Offer
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 5 Business Negotiation
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 6 Packing and Shipment
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 7 Insurance
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice ~
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 8 Payment Terms
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 9 Claims and Settlement
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Unit 10 Business Reception
Part Ⅰ Warm-up
Part Ⅱ Sample Conversations
Part Ⅲ Functional Patterns and Expressions
Part Ⅳ Field Practice
Part Ⅴ Discussion and Comments
Part Ⅵ Words and Expressions
Part Ⅶ Feedback and Comments
Reference Keys
图书封面
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