商业书信

出版时间:2003-4-1  出版社:中国国际广播出版社  作者:马宗贤  页数:281  字数:227000  

内容概要

《商业书信》是应对外经济贸易大学和中央人民广播电台联合举办的《广播函授国际商业英语课程》的需要,受对外经济贸易大学继续教育学院的委托而编写的。
这本教材共45课,涉及久贸业务的询盘、发盘、还盘、接受、付款、装运、索赔等基本业务环节,选材力求实用,文字力求规范、简练习。为帮助自学,教材还有四个附件:销售确认书、食用证样例、练习参考答案和课文参考译文等。

书籍目录

Lesson 1  Communication and BusinessLesson 2  Letter——A Common Communication MediumLesson 3  Business Letter-WritingLesson 4  Clarity,Conciseness,CourtesyLesson 5  Structure of Business LetterLesson 6  Letter StylesLesson 7  Seeling Friends through the BankLesson 8  Seeling Friends through chamber of commerceLesson 9  Credit InquiryLesson 10  Reply to Credit InquiryLesson 11  Trade ReferenceLesson 12  Credit InformationLesson 13  A Letter to a japanese ExporterLesson 14  A reply to the Letter in Lesson ThirteenLesson 15  Asking for CataloguesLesson 16  Sending Catalogue and Price ListLesson 17  A Specific SamplesLesson 18  Sending SamplesLesson 19  An Offer Without EngagementLesson 20  A Firm OfferLesson 21  Proforma InvoiceLesson 22  Goods (Supplied)on ApprovalLesson 23  An OrderLesson 24  Acknowledging an OrderLesson 25  Selling Substitutes……Appendix I A Sles ConfirmationAppendix II A Letter of CreditAppendix III  Key to ExercisesAppendix IV Chinese Versions of the Texts

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