英语词汇检测。市场营销

出版时间：2005-3  出版社：世界图书出版西安公司  作者：格里斯比  页数：97  字数：122000  

内容概要

这是一本为您提供专业词汇的绝好自测书。图书题型多样，寓教于乐，中文注解，深入浅出。配套系列图书有《医疗卫生》、《专业学术》、《金融财经》、《商务交流》、《口语表达》。

书籍目录

WORD-BUILDING Word association 1:missing links Word formation:nouns Two-word expressions Plural formation Word formation:adjectives Word association 2: partnerships Opposites 1 : prefixes Word formation:verbs Word association 3: mind mapsPART OF SPEECH Nouns Adjectives  Verbs Verbs:past tense-regular verbs Verbs:mixed tenses Adverbs Phrasal verbs PrepositionsPRONUNCIATION Word stress  Verb & nouns Present simple Past simpleVOCABULARY IN CONTEXT Maketing metaphors Categories:the four p's Odd one out  Opposites 2 Abbreviations Flow charts Telemarketing Promotional tools Agency awards Designing sales literature Talking about marketingPUZZLES & QUIZZES Anagrams 1 Communicative crossword 1 Word search Marketing crossword 1 Communicative crossword 2 Anagrams 2  Communicative crossword 3 Marketing crossword 2 Quiz Communnicative crossword 4ANSWER KEY Answer key