商务英语应用文写作

出版时间:1997-8  出版社:中山大学出版社  作者:何维湘  

内容概要

  本书是一本商务英语写作的参考指导书。主要根据英美出版的教材和书刊,介绍各类商务英语应用文的撰写方法,并配以实例和练习。全书共有九个单元,内容包括:绪论(商务写作的特点、基本写作技巧),业务信函(格式、结构、信封的写法),业务信函的策略,求职函和履历,个人业务信函,其他形式应用文,电报,电传和合同。本书可作为大专院校商务英语应用文写作课教材,也可供大学生、研究生、外资合资企业和涉外单位工作人员自学和参考。

书籍目录

Chapter One  Introduction Section 1  Common Characteristics of Effective Business Writing Section 2  Basic Writing SkillsChapter Two  Business Letters Section 1  Business Letter Formats Section 2  Structural Parts of Business Letters Section 3  Addressing the EnvelopeChapter Three  Strategies for Business Correspondence Section 1  Direct Pattern Outline for Good or Neutral News Letters Section 2  Indirect Pattern Outline for Bad News Letters Section 3  Persuasive LettersChapter Four  Types of Business Letters Section 1  Letters of Requests, Inquiries and Replies Section 2  Status Inquiries Section 3  Order Letters and Acknowledgement Letters. Section 4  Payment and Shipment Section 5  Letters of Complaint, Claim and AdjustmentChapter Five  Application Letters and Resumes Section 1  Cover Letters Section 2  ResumesChapter Six  Personal Letters in Business Section 1  Letters of Appreciation Section 2  Letters of Congratulations Section 3  Letters of Introduction Section 4  Letters of Invitation Section 5  Letters of Acceptance Section 6  Letters of Declination Section 7  Letters of Sympathy Section 8  Letters of Apology Section 9  Letters of Recommendation Chapter Seven  Other Forms of Business Communication. Section 1  Memorandums Section 2  Social Invitations Section 3  Notes Section 4  Notices Section 5  Agenda Section 6  Minutes   Section 7  Reports and Proposals Section 8  Job DescriptionChapter Eight  Telegram, Telex and Fax Section 1  Telegram Section 3  The Fax Section 4  E-mailChapter Nine  Oontraet

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用户评论 (总计4条)

 
 

  •   上课指定用书 举例详细
  •   收到书之后一看:正版,不错!还附有发票,挺正规的,最重要的是物流特别快!
  •   挺好,推荐推荐。。。
  •   tianghao
 

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