大学商务英语综合教程

出版时间：2011-12  出版社：清华大学出版社  作者：杨翠萍，刘鸣放，周兴霞　主编  页数：190  

内容概要

　　《大学商务英语综合教程:教师用书4》为普通高等教育“十一五”国家级规划教材，选材涵盖当今国际经济贸易和商务的重要领域，时效性强、典型性高、语言地道。
　　教程板块设计突出国际商务知识的传授与英语技能的有机结合，注重培养学生的实际应用能力。每个单元重点讨论、分析一个商务专题，由“导入活动”、“阅读活动”、“商务交流”和“专业扩展”四部分组成。各部分内容的设计与编写坚持了操作性与挑战性并重的原则，以保持学生的学习热情和自觉实践的积极性。其中的“商务交流”板块围绕单元主题，参照各种真实的商务交际情景，为学生设计了灵活多样的商务英语口头与书面的交际任务，是本教程的一大特色。
　　本教程为上海市教委第五期重点学科（外国语言学及应用语言学）资助项目（项目编号A-3102-06-000），适合大学商务英语专业的学生及BEC（Business
English Certificates）等商务英语考试的备考人员使用。

书籍目录

UNIT ONE Intellectual Property
Brief on Intellectual Property
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT TWO Logistics
Brief on Logistics
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT THREE Raising Finance
Brief on Raising Finance
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT FOUR Risk Management
Brief on Risk Management
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT FIVE Banking
Brief on Banking
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT SIX Insurance
Brief on Insurance
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT SEVEN Financial Securities
Brief on Financial Securities
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT EIGHT Currency
Brief on Currency
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT NINE Accounting
Brief on Accounting
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text
UNIT TEN Taxation
Brief on Taxation
Reading-related Information
Language Interpretation
Word Study
Key to the Exercises
Chinese Translation of the Text