出版时间:1999-3-1 出版社:中国人民大学出版社 作者:邱东林,华宏鸣,康志峰 页数:234 字数:342000
内容概要
本教程本着进一步提高学生听说能力,提高学生阅读英语版专业书籍的能力以及提高英译中的技能和技巧的宗旨,以各管理学专业的基础内容或核心内容为基础,根据语言教学的特点和需要,从最近几年欧美国家出版的管理类英文原著中选取在内容上具有代表性、新颖性和先进性,在语言上具有可读性和可学性的材料编成课文,注重对管理学专业内容的英语词汇、术语和语法现象的覆盖,每个单元有一篇课文和两篇阅读材料,后面配有词汇注释、课文难点、语言知识注释和多种类型的练习。 本教程共有三个分册,第一分册以管理科学和工程管理为主要内容,第二分册以公共管理为主要内容,第三分册以工商管理为主要内容。本教程可供各类大专院校中的企业管理、经济管理、科技管理、生产经营管理、财务金融管理等专业高年级学生作为教材使用,也可以作为管理类学科各专业的研究生和教师自学用书或教学参考用书使用。 本书分为十个单元,以管理科学和工程管理为主要内容。课文选自近年出版的管理类英文原著,旨在提高学生的听说、写译和专业阅读技能。本书可供大专院校管理类学科各专业的高年级学生、研究生及教师使用。
作者简介
邱东林,现为复旦大学外语部教授,外语部主任。
书籍目录
Unit One Text:The Five Concepts of Analytical Thinking Auxiliary Text(1) The Basic Decision Dilemma:The Angina/Bypass Surgery Decision(1) Auxiliary Text(2) The Basic Decision Dilemma:The Angina/Bypass Surgery Decision(2)Unit Two Text: The Basis for Government Action: Nonappropriability ?? Auxiliary Text (1) Public Choices and Public Finance (1)?? Auxiliary Text (2) Public Choices and Public Finance (2)??Unit Three?? Text: Business Administration in High Education?? Auxiliary Text (1) Forms of Organization?? Auxiliary Text (2) Institutional Planning??Unit Four?? Text: Green Awareness: An Opportunity for Business?? Auxiliary Text (1) A View of Environment from the CBI?? Auxiliary Text (2) Protecting the Environment: a New Managerial Responsibility ? Unit Five?? Text: Operating Paradigm Shifts?? Auxiliary Text (1) The Importance of Innovation ?? Auxiliary Text (2) The Evolution of Management??Unit Six?? Text: The Model of Modern Management?? Auxiliary Text (1) Flexible Specialization?? Auxiliary Text (2) The Quality Paradigm??Unit Seven?? Text: Business Strategy Analysis?? Auxiliary Text (1) Relative Bargaining Power and the Applicatio n of Industry ? Analysis?? Auxiliary Text (2) Competitive Strategy Analysis??Unit Eight?? Text: Synchronizing with the Marketplace?? Auxiliary Text (1) Prerequisites for Performing Sales & Operati ons Planning (1) Auxiliary Text (2) Prerequisites for Performing Sales & Operati ons Planning (2)Unit Nine?? Text: Mathematical Models Used in Production and Operations?? Auxiliary Text (1) Scope and Evolution of P/OM?? Auxiliary Text (2) The Quality Revolution and Rise of Lean Prod uction and Soft Manufacturing??Unit Ten?? Text: Stockless Production: Basic Concepts?? Auxiliary Text (1) Stockless Production: Accomplished by Preven tive ? Maintenance and People?? Auxiliary Text (2) Stockless Production: A Revolution??? AppendixⅠ Key to Exercises?? AppendixⅡ Text Translations?? AppendixⅢ Glossary?
图书封面
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