职通高务英语听说教程-3

出版时间：2011-6  出版社：高等教育出版社  作者：刘亚琴  页数：233  

内容概要

　　《职通商务英语听说教程3》通过分析高职高专商贸类专业工作岗位对应聘者英语应用能力的需求，旨在帮助使用者“提高语言技能，拓展商务知识”。本套教材从高职高专学生的实际水平出发，从语言的基本单位入手，合理安排了商务材料在三册书中的比例，突出实践环节，重视能力培养。

书籍目录

Chapter 1 Seeking for Potential ClientsUnit 1 First Business ContactSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 First ContactPart 2 Discussing in DetailPart 3 Potential Client AnalysisSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 2 B 2 B CommunicationSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Making a Business CallPart 2 Company VisitPart 3 Making a Business AppointmentSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 3 Product PresentationSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 At a FairPart 2 In the ShowroomPart 3 The Product LaunchSection Ⅰ Data BankSection Ⅱ Leisure TimeChapter 2 Business ConsultationUnit 4 Enquiries and RepliesSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 In the ShowroomPart 2 Over the PhonePart 3 On the Factory TourSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 5 Offersand Counter-offersSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Lowering the PricesPart 2 Offering DiscountsPart 3 Increasing Agency CommissionsSection Ⅲ Data BankSection Ⅳ Leisure TimeChapter 3 Business NegotiationUnit 6 Terms of CommoditySectionⅠ Lead-inSection Ⅱ Business ScenesPart I Quality ControlPart 2 Packing NegotiationPart 3 Quantity NegotiationSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 7 Transportation and InsuranceSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 TransportationPart 2 DeliveryPart 3 InsuranceSection Ⅲ Data BankSectionⅣ Leisure TimeUnit 8 Pricing and PaymentSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Initial HagglingPart 2 Negotiating in DetailPart 3 Terms of PaymentSection Ⅲ Data BankSection IV Leisure TimeChapten 4 Conclusion of the ContractUnit 9 Placing an OrderSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Trial OrderPart 2 Repeat OrderPart 3 Telephone OrderSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 10 Signing the ContractSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Drawing up a Draft ContractPart 2 Alternating the ContractPart 3 Signing and ContractSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 11 QuizUnit 12 Declaring at CustomsSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Customs FormalitiesPart 2 HS CodePart 3 Declaration DocumentsSection Ⅲ Data BankSection Ⅳ Leisure TimeChapter 5 Post Contract ActionsUnit 13 After-sales ServiceSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Introduction to ServicePart 2 Customer ServicePart 3 Customer FeedbackSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 14 Complaints and ClaimsSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Making ComplaintsPart 2 Rejecting ClaimsPart 3 Accepting ClaimsSection Ⅲ Data BankSection Ⅳ Leisure TimeChapter 6 Other Trade FormsUnit 15 AgencySection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Negotiation on Sole Agent AgreementPart 2 Requirements of Sole AgencyPart 3 Signing the Sole Agent AgreementSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 16 Bids and TendersSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Calling for a BidPart 2 Submitting a BidPart 3 Concluding a TenderSection Ⅲ Data BankSection Ⅳ Leisure TimeChapter 7 Business Skills in International TradeUnit 17 Business EtiquetteSection Ⅱ Lead-inSection Ⅱ Business ScenesPart 1 Personal EtiquettePart 2 Business EtiquettePart 3 Cross-cultural CommunicationSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 18 Presentation SkillsSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Making a StartPart 2 Key Factors of a Successful PresentationPart 3 Finishing OffSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 19 Skills for Successful NegotiationSection Ⅰ Lead-inSection Ⅱ Business ScenesPart 1 Different Negotiating Styles of Different CulturesPart 2 Proper Behaviors in NegotiationPart 3 Negotiation StrategiesSection Ⅲ Data BankSection Ⅳ Leisure TimeUnit 20 Final TestWords and Expressions