新编商务英语精读

出版时间：2005-1  出版社：高等教育出版社  作者：虞苏美  页数：368  

内容概要

　　《新编商务英语系列丛书：新编商务英语精读（2）（学生用书）》共10个单元，每单元由阅读I （Reading I），阅读U（ReadingⅡ）以及扩展性练习（Extended Activities）组成。《新编商务英语系列丛书：新编商务英语精读（2）（学生用书）》旨在寻求语言能力培养和商务英语知识学习的最佳结合点，即在全面培养学生英语语言综合能力的同时，熟悉各种商务活动，了解商务方面的知识。本丛书适用于商务英语专业的学生。《新编商务英语系列丛书：新编商务英语精读（2）（学生用书）》另配录音磁带。

书籍目录

Unit 1 Sports and BusinessReading Ⅰ Nike， from Small Beginnings to World Giant （ Ⅰ ）Reading Ⅱ Nike， from Small Beginnings to World Giant （ Ⅱ ）Extended ActivitiesLexical KnowledgeFunction and Structure : ComplimentingPractical Reading : Football and Basketball CatalogueAdditional VocabularyBusiness World: Brand ImageHumor TimeUnit 2 OwnershipReading Ⅰ Types of Business OwnershipReading Ⅱ Business in a Fraa Enterprise SystemExtended ActivitiesLexical KnowledgeFunction and Structure : Asking or Offering FavorsPractical Reading: Company RelationshipAdditional VocabularyBusiness World: Joint VentureHumor TimeUnit 3 FashionReading Ⅰ FashionReading Ⅱ Very Smart FashionsExtended ActivitiesLexical KnowledgeFunction and Structure : Expressing Concern， Consolation and EncouragementPractical Reading: Bar Graphs Additional VocabularyBusiness World: The Fashion IndustryHumor TimeUnit 4 Consumer SatisfactionReading Ⅰ BargainsReading Ⅱ Why People Buy?Extended ActivitiesLexical KnowledgeFunction and Structure : ComplainingPractical Reading : Advertisement of BargainsAdditional VocabularyBusiness World: Consumer Satisfaction/DissatisfactionHumor TimeUnit 5 EducationReading Ⅰ Managing Your Study TimeReading Ⅱ Kissing the Books GoodbyeExtended ActivitiesLexical KnowledgeFunction and Structure : Talking about Personal InterestsPractical Reading: NoticesAdditional VocabularyBusiness World: Vocational EducationHumor TimeUnit G ManagementReading Ⅰ Areas of Management……Unit 7 InterviewUnit8 TrademarkUnit 9 Successful BusinessmenUnit 10 Successful Businesses

编辑推荐

　　《新编商务英语系列丛书：新编商务英语精读（2）（学生用书）》是全国商务英语研究会推荐教材。

用户评论 (总计3条)

•   书是正版的，带光盘，送的非常及时，非常好！很满意！推荐给大家
•   有点脏，不过还能接受
•   课文内容不错，但是老师说课后题编写还需要进一步校对。