女孩忠告

出版时间：2007-1  出版社：7-09999  作者：Wilson Solovic, Susan  页数：210  

内容概要

We've all been told that nice girls don't get the corner office. And they certainly don't strike out on their own to start a million-dollar company. . . Fortunately, we all know better. As the head of the highly successful SBTV.com (Small Business Television), author Susan Wilson Solovic is an authority on making money and building a thriving business. Now in The Girls' Guide to Building a Million-Dollar Business, she shows women how to gain the confidence and knowledge they need to become successful entrepreneurs.    Featuring interviews with daring, powerhouse women like Gayle Martz, President & CEO, Sherpa's Pet Trading Company, and Taryn Rose of Taryn Rose International, Solovic offers frank advice and hard-won lessons including:     Taking emotions out of the workplace.Make business decisions based on what is best for the company, not on your personal feelings. Thinking big and bold. Believe that you can be successful and be willing to announce your intentions to the world. Managing for growth. Hire the right people and discover the best ways to keep them. Never being afraid to take a chance. Boost profits by taking financial risks.    Inspiring and unflinching, The Girls' Guide to Building a Million-Dollar Business shows women that not only do they have the power to earn more money and control their financial destinies - they deserve to. 作者简介：    SUSAN WILSON SOLOVIC is CEO of SBTV.com and a respected author and public speaker. She serves on advisory boards for the Smurfit-Stone Center for Entrepre-neurship at Saint Louis University and the Women Presidents' Organization.Solovic is a popular guest on radio and television programs across the coun-try, including CNN and Early Today. She is a small-business contributor on ABC's America This Morning and is the author of The Girls' Guide to Power and Success. She lives in St. Louis.

书籍目录

Foreword by Michael E. GerberPrefaceAcknowledgmentsIntroductionPART ONE LAYING THE GROUNDWORK FOR A MILLION-DOLLAR BUSINESS  1 Start the Million-Dollar Journey    You Look Like a Million    Revealing a Well-Kept Secret: Knowing Where to Look    If You Don't Believe in You, No One Else Can    You've Seen and Conquered Before    Grit Your Teeth and Go for It  2 Think Big and Bold    Shout It Out    Mind Over Money    Bigger Can Be Better    Take Action: Make It Happen    If at First You Don't Succeed...  3 Get Ready, Get Set, Grow    Get Your House in Order    Relationships May Change: Be Prepared    Create a Peer Support Network    Mentors Can Guide Your GrowthPART TWO USING THE FOUR STRATEGIC KEYS TO GROWING YOUR BUSINESS  4 Create the Vision    Define the Vision of Your Company    Articulate Your Mission    Communicate the Core Values    Create the Right Business Plan    Focus, Focus, Focus    Invest in Professional Resources and Advisors    Step Up to the Role of CEO    Build an Advisory Board  5 Develop the Right Team    Let Go to Grow    Take Action Every Day    Hire the Right People    Hire the Best Candidate, Not the Best Job Seeker    Invest in Retention: Get Started on the Right Foot    Identify Your Company's Pink Cadillac    Attract the Best and the Brightest Through Innovation and Creativity    Take Emotions Out of the Workplace    ……  6 Implement Key Marketing Strategies  7 Fund Your Business GrowthPART THREE ACCELERATING YOUR BUSINESS GROWTH  8 Develop Growth Strategies  9 The Rest of the Story  10 Great ResourcesAppendix:Celebrating Our SuccessesNotesIndex